The key to a really successful publicity campaign is to a use a highly experienced PR professional with a proven track record, who can provide great creative ideas and an in-depth understanding of what journalists are really looking for.
The dilemma is that it takes the same amount of time to write a press release and contact the media whether you have a 10 or a 200 bedroom hotel. As PR fees are usually calculated on a day rate, that puts a PR agency out of the reach of small to medium size hotels.
The solution is to let Newsworthy Hotels create the right stories to appeal to the press, as well as providing you with the right media, so that you can successfully promote your own property all for a modest fixed fee, with absolutely no hidden extras.
The plan will target the Travel Pages and beyond:
In addition to guests coming to stay at the hotel from all over the UK and abroad, there are many local people who might use your restaurant, spa, or wedding and conference facilities … if only they knew about your property and what you have to offer. Newsworthy Hotels will make sure that you harness the power of the local media.